The Tsukemen Grand Prix is an annual festival held in Tokyo where tsukemen makers come together to battle for over a month, in order to decide which noodle maker reigns supreme.
At the festival, you can find an all-white, professionally-lit space for attendees to shoot serious #RamenPorn.
Here are some pics from the Tsukemen Grand Prix, courtesy of food industry producer Diane Schutz, a contributor to Food Republic, who spotted the brilliant photo tent.
Even though natural light is the king under whose reign a common table setting looks the best, building tent like this one was a smart move to promote the festival and make people share their photos on social media even more.
h/t Food Republic